MUMBAI: They are moving ahead with a stronger relationship. Jaguar Land Rover (JLR) has announced a deal with Tata Communications to improve the driving experience through smarter, data-driven connected cars. The new collaboration will leverage the Tata Communications MOVE platform, providing JLR’s next-generation vehicles with continuous connectivity in 120 countries.
This partnership aims to future-proof JLR’s digital transformation, enabling real-time vehicle location services, smarter driving experiences, and software over-the-air (SOTA) updates. As part of JLR's broader innovation strategy, the MOVE platform will facilitate seamless transitions between mobile networks, allowing for personalised connected services such as media streaming.
JLR's fleet currently generates over 2.5 terabytes of data daily, with the MOVE platform expected to enhance data exchange and vehicle performance monitoring, thus improving vehicle maintenance and servicing while reducing costs. New medium-sized SUVs built on the Electric Modular Architecture (EMA) are projected to launch in 2026.
“Our collaboration with Tata Communications is pivotal for our software-defined vehicle journey, ensuring secure and cost-effective data connectivity across our global operations,” said JLR. director of digital product platform off-board Mark Brogden.
Tata Communications vice president MOVE Marco Bijvelds , highlighted the opportunity to deliver advanced driving features and personalised customer experiences through enhanced data insights.
Additionally, Tata Communications will deploy cloud-first, software-defined wide area network (SD-WAN) technology, connecting JLR’s 128 global sites to improve supply chain efficiency and security. This transformation will facilitate AI-driven data analytics to enhance vehicle production quality and accelerate manufacturing processes.
JLR group chief digital and information officer Tony Battle emphasised the importance of AI-powered automation in predicting vulnerabilities and boosting operational effectiveness across JLR’s networks.
The partnership continues to support JLR’s "Reimagine" strategy, which aims for carbon net zero across its supply chain by 2039, integrating sustainable practices into every aspect of vehicle production and operations
