MUMBAI: Kohler has retained Havas Media as its media agency for integrated media business following a multi-agency pitch.

Founded in 1873 and headquartered in Kohler, Wisconsin, Kohler Co. is one of America’s oldest and largest privately held companies comprising 32,000 associates. With more than 50 manufacturing locations worldwide, Kohler is a global leader in the manufacture of kitchen and bath products; engines and power systems; premier furniture, cabinetry and tile; and owner/operator of two of the world’s finest five-star hospitality and golf resort destinations in Kohler, Wisconsin and St Andrews, Scotland.

Havas Media Group, India and South Asia CEO Anita Nayyar said, “The pitch has further entrenched our relationship with Kohler. We will ensure we provide more integrated & meaningful solutions for the brand in the coming year."

Kohler India marketing director Sandeep Singh commented, “We feel that they understand the market and will continue to be an effective partner in the years to come.”

“Kohler is a dynamic brand which thrives on style &innovation. We are confident that we will keep up the great work that we have been doing over the years for the brand. We eagerly look forward to innovate together & drive the brand forward," added Havas Media India managing director Mohit Joshi.