MUMBAI: Digital agency Digitas, a Publicis Groupe brand, has announced a change in its country leadership.
Himani Kapadia, CEO Digitas and SapientRazorfish, who has been with the company for 11 years, is stepping down to pursue other interests. Amaresh Godbole, currently MD India for Digitas, takes over the reins as CEO of the brand.
He will report to Publicis Communications India CEO Saurabh Varma and to Digitas APAC CEO Annette Male for the brand. He will also join the Publicis Communications country leadership team.
Saurabh Varma comments, “Himani has done an incredible job, building the country’s largest digital agency, and she could not have left it in a better place, with strong client relationships and a seasoned leadership team. I’m excited about Amaresh’s elevation. He is one of the few people in our industry who truly understands the power of combining data, creativity, media and technology to deliver successful marketing outcomes. I look forward to the next chapter of Digitas’ ascent.”
Says Annette Male, “Himani has been the architect of the India story for Digitas and a champion of our unique culture. She will be dearly missed, all across the network. In Amaresh, she has had an able partner through this journey, and she has mentored him to take on the mantle of country leadership. I am confident he will deliver the next phase of growth for the brand in India.”
Says Himani Kapadia about her plans, “It’s been an exhilarating ride, taking the company from its inception as a startup to a recognised A list agency. It was a rewarding journey with stories, learnings and relationships that I will carry with me for a lifetime. I feel I’m now ready for a new challenge. In Amaresh and the Digitas leadership team, I feel assured knowing that the company is in safe hands.”
Amaresh Godbole commented on his new role, “I’m about to step into an industry giant’s shoes. What gives me confidence to take this on are the lessons learnt from Himani over the last decade, where we’ve seen the company through myriad circumstances. I look forward to working closely with Saurabh to learn new lessons. I am a big believer of the Publicis Groupe vision and the Power of One philosophy. Digitas has extremely unique capabilities and talent, and I hope to deploy these towards continued growth for the brand and the Groupe in India.”
Digitas India is one of the leading digital agencies in the country, with 400 experts across data, strategy, creative, media and technology spread across four cities. Digitas works with some of the top-drawer clients in the country such as Nestlé, Hewlett Packard, FCA (Jeep & Fiat), Reliance Jio, AbinBev (Budweiser), TVS Motors, Parle Agro, HUL, Tata CliQ, Tourism New Zealand and JK Tyres among others.