Mumbai: Real estate company Kohinoor Group has brought Raghu Iyer on board as the director of residential sales.

In this role, Iyer's responsibilities include governing, achieving, and sustaining growth and profitability. He will also be responsible for the development of key growth sales strategies and action plans for the growth of the residential segment, said the company in a statement.

Iyer has experience in handling teams with a high productivity matrix, product trainer, and sales motivator with experience of creating champions and all-around real estate professionals with a total of 15 years of experience.

He was last associated with Godrej Properties Ltd as vertical sales head where he executed more than 12 successful launches and activations in the last five years. Previously, Iyer worked with Runwal Group as DGM (sales and marketing) for over two years. At Runwal, he played a pivotal role in scaling the referral loyalty business from a negligible amount to 17 per cent of overall business value. He also handled pre-sales for the company along with the strategic implementation of salesforce CRM.

“I am extremely happy and excited to be part of the Kohinoor family," stated Raghu Iyer on his new role. "The company has all the necessary ingredients to grow and scale up in the current market scenario considering its goodwill amongst customers and Sada Sukhi Raho vision. I am looking forward to a long, successful and fruitful journey.”