Mumbai - Friendship Day, observed on the first Sunday of August, is a cherished occasion to honor the bonds of friendship and celebrate valuable relationships. At Concept Public Relations India Ltd, a leading full-service PR agency, this year's celebrations reached new heights with a creative twist.

Concept PR marked Friendship Day by creating India’s longest corporate friendship band. This impressive display spanned all three floors of our office, showcasing 300 heartfelt notes exchanged among team members, symbolizing our enduring friendships and strong internal bonds.

The celebration featured engaging activities as employees paired up with their BCFs (Best Concept Friends) for a series of fun-filled events. A highlight of the day was capturing lively "laughfies" (laughter + selfies), which captured the joyful spirit and camaraderie of the occasion.

A spokesperson from Concept PR's HR department shared, "At Concept PR, enduring friendships are the cornerstone of our vibrant work environment. Our colleagues become integral members of our PR-led integrated marketing family, contributing to a supportive and dynamic workplace where creativity and bonds thrive. This Friendship Day activity is a step forward in our ongoing commitment to employee engagement, aimed at strengthening connections and enhancing our collaborative spirit through innovative and meaningful experiences."

These HR-led initiatives not only foster unity but also reinforce the strong connections that make Concept PR a cohesive and dynamic workplace. We celebrate Friendship Day and the exceptional connections within our team, year after year.