MUMBAI: In order to keep up to his promise that he had made when the TMC government appointed him as the brand ambassador of West Bengal, Shah Rukh Khan recently shot a three-minute promotional film for the state.
A first-of-its-kind initiative taken by the state since Independence, the three-minute long film titled Beautiful Bengal will be released in the second week of September.
According to reports, the state chief minister Mamata Banerjee, who saw the film, has and suggested a few changes in the film. The film, which has been made in English and Hindi, will have Khan speaking in Bengali. The film will be used to promote Bengal‘s tourism sector, reports said.
Through the film, directed by Aniruddha Roy Chowdhury, viewers will be able to see several important landmarks and places of the state including Digha, Sunderban, Dakshineswar and St Paul‘s Cathedral Church.