MUMBAI: Video-on-demand platform Spuul has expanded its Punjabi content library with a collection of over 100 movies. It has added movies from leading Punjabi content producers and distributors such as Lokdhun, Unisys, Daddy Mohan Records, Speed Records, Kumar Films, Yellow Music, etc.

As one of its firsts, the platform will be showcasing the exclusive premiere of Atishbaazi Ishq starring Mahie Gill and Roshan Prince within a week of its theatrical release early next month.

“We enjoy the patronage of a large number of Punjabi users across the globe. Adding Punjabi language content to our already vast Hindi catalogue is a natural progression. Considering the huge improvement in the quality of Punjabi films being produced today, they are appealling to a much wider audience. We are excited to provide to our 18 million viewers across India, Pakistan, Canada, Australia & NZ, UK, US and Middle East with better, newer and fresher Punjabi content," said Spuul India CEO Rajiv Vaidya.

It also exclusively showcased Jimmy Shergill’s Vaisakhi List for the first 2 months of its digital release.

The other popular & highest grossing titles in the Spuul catalogue are Jatt & Juliet 1&2, animated blockbuster Chaar Sahibzaade.