MUMBAI: American analyst firm Drexel Hamilton has stated that current mobile trends point to Huawei, presently the world’s second largest android smartphone manufacturer, dethroning Samsung to become Apple’s main challenger in years to come.
With a wide pipeline of products to cater to various market segments, both Huawei and Honor have put the needs of the Indian consumer first and have focused on channel, retail, brand, marketing and services, to strengthen the business base and streamline operations and customer service.
Keeping in line with the government’s ‘Make in India’ policy, Huawei recently opened a manufacturing facility in Chennai. After China, India has the most localized facilities with a pan-India presence having 14 circle offices, over 200 service centers across India, two customer experience centers in India, one R&D center and Innovation Solution & Demo Center each. Huawei also has 8000 employees across India (92% Indian) with 3000 working in R&D.
Huawei/Honor EMUI presently supports 14 local Indian languages and was the first brand to introduce the SOS feature in all smartphones, as per the government’s directive. Huawei/Honor are presently looking at expanding offline distribution in a bid to help increase accessibility of their smartphones in all markets.