MUMBAI: Dish TV, the largest DTH operator in India, has appointed Mukund Cairae as business head sports and exclusive content. The business leader with almost two decades of experience was associated with Zee Entertainment Enterprises Ltd (ZEEL) in various roles for over 14 years.

Prior to his new position at Dish TV(http://www.indiantelevision.com/dth/dth-operator/dish-tv-partners-with-shemaroo-to-bring-bhojpuri-regional-active-service-on-its-two-platforms-180726), he was ZEEL(http://www.indiantelevision.com/television/tv-channels/gecs/zee-launches-zee-world-in-south-africa-150128) CEO Middle East North Africa and Asia Pacific. During this tenure, he led 45 per cent revenue growth across ad sales, program sales and affiliate revenue. He also took an active part in launching ZEEL’s digital venture ZEE5 in Asia Pacific.

He was also associated with Videocon and Kotak Life, Lara Agro, Amadeus India. He helped to build strong retail and distribution network from inception for Videocon Group.

The media veteran has been consistently recognised by Forbes Middle East as one of the top fifty Indian leaders in the region from 2013 to 2018.