MUMBAI: Cartoon Network, an entertainment destination for kids now makes playtime bigger and more fun with its newest offering –Cartoon Network Watch and Play, the mobile app which has organically built a loyal following during the testing phase engages fans with iconic and classic cartoon characters through a blend of short-form and micro-content along with exciting games.

The app is a safe virtual environment for kids which restricts exposure to inappropriate content and has a child-friendly user interface. This assures parents that watching cartoons and playing games on CN Watch and Play mobile app is absolutely secure.

Turner India South Asia MD Siddharth Jain said, “Cartoon Network has always been the ultimate destination for unmatched animated fun and entertainment for kids. It is a brand that continues to evolve dynamically, reflecting preferences of contemporary fans. True to our fan-first strategy, CN Watch & Play is the next natural step. It’s an all-new way for kids to explore the dynamic worlds of their favorite cartoon characters through a terrific mix of content in different formats from video to fun games. Each fan is unique, and that shows in the app’s personalized and immersive experience. We are thrilled to bring this app to our ardent fans!” 

The app includes watching own custom mix by selecting favorite shows and by building a personalised video mix. It also involves playing games and shows like Roll No. 21, Ben 10, The Powerpuff Girls, Dexter’s Laboratory, Johnny Bravo, Adventure Time and many more, available in both English and Hindi, for free.