MUMBAI: Keeping an eye on the rising popularity of fantasy sports in India, Fanmojo, a part of U2opia Global, announced its association with the young prodigy of Indian cricket-Prithvi Shaw. It has also created a youthful film for digital and social media, encouraging his fans to play on FanMojo, use their skills, and earn rewards. The film is conceptualised and created by River Advertising.

With this association FanMojo aims to strengthen its outreach to the legions of Indian cricket fans in the country.

Commenting on the association, U2opia Global co-founder and group CEO Sumesh Menon said, “We are proud to collaborate with the very talented Prithvi Shaw, who shares in our common belief system - Kaabil Jo, Khiladi Wo. More importantly, our fans are his fans. We are rooting for his success.”

Sharing his delight on the collaboration, commented, “I am happy to be a part of FanMojo which is one of the fastest growing fantasy sports platforms. I decided to associate with FanMojo as we have synergies in terms of the values and ideology that I follow in life. I am sure that FanMojo with its innovation in the space of fantasy sports will take it the next level.”