MUMBAI: Green Gold Animation show, Kalari Kids, is all set to be available on Pogo channel in Tamil, Hindi and English starting from 15 April, every weekday at 5 pm.
The show combines the old-world charm and warmth of India with new-age sassiness and fun! Learning the ancient martial art form – Kalaripayattu – the Kalari Kids reside in the enchanted jungle of Kalaripuram full of magical powers.
Turner India MD Siddharth Jain said, “We constantly aim to offer kid-friendly content to create a deeper connection with our audience, and homegrown and localized shows play a critical role in POGO’s programming strategy. We are certain that Kalari Kids will strengthen our engagement with our little fans.”
Pogo will also engage with fans with a range of fun and exciting activities, which will immerse them into the magical world of Kalari Kids! The high-impact, 360-degree campaign includes on-ground and digital experiences in multiple cities. This includes an exciting association with Junglee, a family adventure film, featuring action-hero and star Vidyut Jammwal.