MUMBAI: Zee Telugu has always been at the forefront in providing rich and diverse content to the viewers. The channel is further strengthening its content offerings by narrating tales across a range of subjects which will offer viewers a wide variety of emotions and strike conversations around socially relevant subjects. As Zee Telugu always believes in the ‘content-first’ philosophy, it continues to sharpen their creativity, concepts, and initiatives that embody the same vision.
With deep-rooted storytelling at the core, the channel has will launch two new fiction shows at Zee Telugu’s Sankranti Sambaralu event happening in Machilipatnam. Zee Telugu has introduced ‘Thoorpu Padamara’ theme teaser and the title song of ‘Prema Entha Madhuram’ which was shot in Kashmir. Over the auspicious occasion of Makar Sankranti, anchored by exuberant Pradeep Machiraju and chirpy Shyamala, Sankranti Sambaralu event will bring Zee Telugu Kutumbam under one roof.
‘Prema Entha Madhuram’, a remake of Zee Marathi’s popular show ‘Tula Pahate Re’ which was later remade as ‘Jothe Jotheyali’ in Zee Kannada, wheels around unconventional love story of a couple belonging to different generations and stands as a witness to the love that surpasses materialistic limits of age, status, and lifestyle, to prove the purity in love between two individuals. Starring Venkat Sriram and Varsha HK as the leads, for the first time on Indian Television, the title song of a serial was shot in Pahalgam, Kashmir at -10.5 degrees in just 10 hours’ time.
The story of ‘Thoorpu Padamara’ revolves around two young girls played by Yamini and Jaya Kavi. The show narrates the contrasting attitudes of the girls towards life and the repercussions they face in their lives due to the decisions they take. The show marks the comeback of Zee Telugu’s popular face Yamini who was last featured in channel’s super hit shows ‘Muthyala Muggu’ and ‘Meenakshi’. Actor Pranay will play opposite Yamini, while Vinay will share the screen with Jaya Kavi.
The channel has lined up special offerings for its viewers to celebrate the Sankranti fervor and gaiety of the festival with a mix of special games, coupled with fantastic music and performances.
The big bang performances of Zee Telugu Kutumbam and the launch of the fiction shows will be coming soon on Zee Telugu and Zee Telugu HD.
To enjoy the shows, customers will have to subscribe to Zee Telugu, available in the Zee Prime Pack at Rs. 20 per month.
To not miss the favorite Zee Telugu shows, customers have to choose the Zee Prime Pack that includes Zee Telugu, and Zee Cinemalu alongside seven other top channels of the Zee Network that cater to the daily entertainment needs of your entire family at Rs. 20 per month only. More information is available with the DTH or the Cable operator.