Mumbai: The English broadcast of the Premier League will be supported by regional feeds of Bangla and Malayalam on Star Sports network. The new season of the international football tournament begins on 14 August.

The tournament is scheduled to be broadcast on Star Sports Select, Star Sports 1 Bangla, Star Sports 3 and streamed on the OTT platform, Disney+ Hotstar behind the paywall.

Apart from the English broadcast on Star Sports Select, regional feeds for key weekend matches of the tournament will be aired on Star Sports 3 (geo-tagged for West Bengal and Kerala) and Star Sports 1 Bangla.

The Bangla commentary panel will consist of Sanjeeb Mukherjee, RR Varun Kaushik, Rajat Ghoshdastidar, and Soumitra Chakraborty, while Malayalam commentators include Vishnu Hariharan, Shiyas Mohammed, Shyjumon D, Jiju Jacob, and Jo Paul Anchery.   

"Our mission has been to grow following viewership and fandom for sports. Customising our broadcasts for regional audiences has been a pivotal lever in growing affinity for properties such as IPL, PKL & ISL," said Star and Disney India, head – sports, Sanjog Gupta. "We believe the time is right to extend this effort to the biggest football league in the world. We piloted this approach last year with 'Sunday Night Football', which powered a 3x growth in television reach for the Premier League and now expect a tremendous response to the expanded coverage of weekend matches in Bangla and Malayalam."