Mumbai: Western wear fashion brand Madame has signed on Tara Sutaria as the face of the brand. As a part of the association, the Bollywood actor will endorse the spring-summer and autumn-winter collection of the brand.

Madame is certain that its new collection and association with Sutaria will elicit excitement among its loyal clients as well as attract new buyers. "The collection will contain capsules such as Sorbet Blue, Lilac Sage, Indigo Breeze. Both clothing collections are aimed squarely at today's women who desire to dress stylishly and keep up with the latest fashion trends," it said in a statement.

"We are delighted to partner with Tara to endorse our new collections of Madame," stated Madame head of marketing and communications Sumedha Jain. "This is in line with our motto of supporting the modern Indian women who dare to achieve their dreams.  I think Tara is a wonderful representative of what our brand stands for. We want all the women to feel inspired and be confident about themselves."

Sutaria also expressed her excitement about this new venture as she said, "Confidence, paired with the perfect look, and you're ready to take on the day. That's why I'm excited to partner with Madame to bring all you lovely women the opportunity to ‘Make Now Yours’."

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