Mumbai: When newest gaming centre Zoreko stumbled upon up-and-coming rap star Shubham Tripathi, little did they know that their vibes would be a perfect match and the ensuing authenticity would lead to Shubham being signed on to create and launch their latest brand anthem. Interestingly, Shubham is a real-life ‘Gully Boy’ and was a delivery executive at a national food delivery app. Tripathi and Zoreko’s match is worthy of all the internet praise it is getting.

“This collaboration with real-life Gully Boy Shubham Tripathi is a stroke of luck for Zoreko - collaborating with someone who understands the energy and brings the right mood and aesthetic is rare, and our brand anthem strikes the right chord for us and our audiences. Zoreko is a premier gaming arena that aims to provide an unparalleled experience for all. This anthem is a testament to that fact.” said Zoreko consulting CMO Avanish Agarwal.

From making videos online to collaborating with Zoreko on this brand anthem, Tripathi is living his dream - rapping, recognition, and rizz. His arc and astronomical rise are testaments to how he has made a margarita from the lemons life has thrown at him.

Shubham Tripathi expressed his excitement about the collaboration, stating, “My journey from delivering food to becoming a part of the Zoreko family has been nothing short of a dream come true. This opportunity allows me to showcase my passion for music and inspire others who may be chasing their dreams.”

Recently, Zoreko unveiled its flagship centre in Elan Town centre in Gurugram. With this new space and brand new anthem, Zoreko looks forward to revolutionising the gaming scene with its unparalleled array of games for all. It is the ultimate gaming destination for enthusiasts of all ages, accommodating diverse interests and preferences.