MUMBAI : Dharma Productions is set to make its mark in global cinema with the appointment of Bhumika Tewari as head of content acquisition and film distribution worldwide. Stepping into film distribution for the first time, the production house aims to broaden its reach and bring diverse Indian narratives to a wider audience.

Under Tewari's leadership, Dharma will acquire high-quality films across multiple languages, including Hindi, Tamil, Telugu, Kannada, Malayalam, Punjabi, and Marathi, while independently distributing its own productions and third-party films. To streamline operations and strengthen ties with regional talent, the company will establish distribution hubs in key locations such as Delhi, Punjab, Hyderabad, and Chennai.

Commenting on the appointment, Dharma Productions chairman Karan Johar said, “Stepping into film distribution is a major leap for Dharma, and we are excited to have Bhumika lead this initiative. Her expertise in content acquisition and distribution aligns perfectly with our vision of expanding Indian storytelling to global audiences.”

Dharma Productions CEO Apoorva Mehta added, “Bhumika joins us at a crucial time as we evolve into an end-to-end content powerhouse. Her experience will be instrumental in shaping our journey as a key distributor of compelling stories worldwide.”

Expressing her enthusiasm, Tewari stated, “Joining Dharma Productions is an extraordinary opportunity to champion Indian cinema on a global scale. I look forward to expanding Dharma’s reach, fostering regional storytelling, and ensuring diverse narratives find their audience.”

Before joining Dharma, Tewari served as senior vice president of film acquisition & revenue at Zee Entertainment, overseeing the distribution of over 150 titles and managing content strategy across multiple platforms. Her appointment signals a bold new era for Dharma Productions as it strengthens its foothold in both national and international markets.