MUMBAI: After DD Jaipur, Doordarshan Mumbai has become the second Kendra in the country to have launched its own website.

www.ddmumbai.com or www.sahyadritv.com was launched on 2 October 2002, the day Mumbai Doordarshan turned 30. Conceived and developed in house, the site provides information about the history of the centre and weekly programme schedules as also links to the Cable Act and the latest TRPs.

The idea, say DD officials, was to familiarise viewers with DD Sahyadri programmes, which are the among the best among the current lot of the pubcaster's shows. Special information about the channel's interactive shows like Hello Doctor, Hello Sakhi and Saad Pratisaad is given to enable viewers to participate in the shows. The site will be devloped gradually to become an interactive interface for advertisers, programme producers as well as information database for viewers, say officials.