Mumbai: Sony SAB has announced a new show called “Shubh Laabh – Aapkey Ghar Mein” that is set to premiere 13 September, Monday to Friday at 9:30 p.m.

Produced by Jay Productions, the show features Mitil Jain, Manan Joshi, Mahi Sharma, Geetanjali Tikekar, Nasirr Khan, Chhavvi Pandey and Tanisha Mehta.

Set in Ratlam, the show revolves around Toshniwal family who runs a snack shop and explores their daily struggles and challenges as well as the aspiration for a prosperous life. When their business suffers from financial problems, Savita, a housewife and devotee of Goddess Lakshmi, prays to her for a miracle. The Goddess Lakshmi takes on a human avatar and enters Savita's life, shared the channel.

“We at Sony SAB have been steadfast on our vision to be different, and our new show, Shubh Laabh - Aapkey Ghar Mein is a step in that direction," said Sony SAB, business head, Neeraj Vyas. "Challenging the norm has become a mainstay for us and even as we bring our new show which walks a thin line between ritualism and self-transformation, we choose to do so without any negative drama. Instead, in the true spirit of what Sony SAB is known for, we want to engage, entertain, encourage and enlighten the audience and try to make this world a happier place through the entertainment we provide."