Mumbai: Colors Gujarati has announced the launch of a new non-fiction game show called “Bolo Ketla Taka”. The show premieres on 21 August and will air on the weekends at 9 p.m.
Produced by Master Stroke production, “Bolo Ketla Taka” will be anchored by RJ Kunal from Radio Mirchi and will feature more than 50 celebrities over the course of the show. It has been conceptualised keeping in mind the ethos and behavioural nuances of Gujarati audiences, said the channel.
The show will have a general segment and an hour-long celebrity weekend. The special episodes will consist of interactive sessions with celebrities.
“At Colors Gujarati, we strive to create content that resonates with the viewers," said Colors Gujarati, programming head, Darshil Bhatt. "The Gujarati community holds a natural inclination for their love towards their rich culture and heritage and the same has been portrayed in this game show but in a little unique & different way. Therefore, with 'Bolo Ketla Taka' we decided to bring the entire Gujarat on one platform which will give them once in a lifetime opportunity to win a prize. With RJ Kunal, agreeing to be a part of the show – the energy on the show has been magnificent. With efforts like this, we hope to continue changing the entertainment landscape in this market."
"My association with Colors Gujarati goes long back from 2014 since the day of launch and we had a great journey of being the face of Colors Gujarati for a very popular game show," said the producer of the show, Soham Master. "Today, it gives me immense pleasure to announce my upcoming show 'Bolo Ketla Taka' and this time the tables have turned and being the producer of the show gives me immense pleasure."
“I am supremely excited and delighted to host this brand-new show on Colors Gujarati because this will be my first television exposure ever since I joined radio," stated RJ Kunal. "All this while people have been hearing my voice and getting entertained but now, I get to see the people I’m interacting with. I will come out of my comfort zone which will be challenging and exciting too."
