NEW DELHI: Information and broadcasting minister Prakash Javadekar today launched DD Assam 24X7, digitally. During the launch, Javadekar said, "We are elated to do this launch. It is a great gesture for the state of Assam, which sends the message of unity in diversity." 

He further added that Assam and the north eastern region is full of natural diversity and cultural richness and yet it carries the thread of unity. It is, hence, necessary that each state has its own Doordarshan channel. It is important that all the regions should have their respective channels. It will be on DD Free Dish and be easily accessible for everyone. 

Amongst others who addressed the virtual launch ceremony of DD Assam included I&B secretary Amit Khare, Doordarshan director general Mayank Agrawal and Prasar Bharati CEO Shashi S Vempati. 

Aggarwal in his address said that DD Assam will showcase the rich culture and history of the state of Assam.

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