MUMBAI:  Are you watching the Australian Open on SonyLiv or one of the  Sony Sports channels in the wee hours of the

MUMBAI: The poor performance of the Men in Blue and the end of the Australian Open 2020 impacted the viewership patte

MUMBAI: Sports is the most preferred genre by viewers and advertisers after GECs and movie channels, and cricket most

MUMBAI: Sony has recently upped its focus on the marketing for sports content.

MUMBAI:  Sports has been one of the main drivers for the Sony Pictures Network India’s (SPNI’s) channels.

MUMBAI: Massification being the end objective, Sony Pictures Networks (SPN) is planning to go big in promoting the pr