MUMBAI: US media conglomerate News Corp has named Lex Fenwick as Dow Jones CEO. He will take over the new role from 13 February.

Fenwick joins Dow Jones from Bloomberg where he spent 25 years, most recently as Bloomberg Ventures CEO.

Based in New York, Fenwick will report to News Corp president, COO Chase Carey. He succeeds Les Hinton, who left the company in July.

News Corp chairman, CEO Rupert Murdoch commented, "We have clearly established WSJ as the premium consumer newspaper and we are thrilled that Lex will be driving our plans to grow all our Dow Jones franchises into true innovative market leaders for today?s digital world. We believe our enterprise business has the potential to follow the brand?s success in the consumer space, and be the premier product in providing the kind of hard-to-find, premium content that the financial customer demands. We are committed to making it happen and we think Lex is the executive to get us there."

Carey added, "Lex has been a driving force in the financial news and information industry for more than two decades. His aggressive and bold leadership will be invaluable to Dow Jones at a time when digital technologies are making information ever more important. We have a great opportunity to build enormous value around Dow Jones? unique expertise and franchises."