• Fox Sports Asia to broadcast SFL

    MUMBAI: The Super Fight League (SFL), which has a deal with MTV in India to broadcast matches, has entered into a one

  • SFL signs three-year title sponsorship deal with Pearls Group

    MUMBAI: Super Fight League, Asia‘s largest MMA Organization, has signed a three-year title sponsorship deal with real

  • Mountain Dew targets MMA fans with SFL sponsorship

    MUMBAI: PepsiCo‘s carbonated soft drink brand Mountain Dew has joined hands with Super Fight League, the first India-

  • Nimbus Sport bags production rights for Super Fight League

    Submitted by ITV Production on Mar 14, 2013
    indiantelevision.com Team

    MUMBAI: Nimbus Sport has bagged the television production rights for the new season of the Super Fight League (SFL) starting 29 March. The deal with India?s only professional Mixed Martial Arts (MMA) property, SFL, is for a period of five years.

    ESPN Star Sports had on Wednesday announced that it has acquired the broadcast rights to the event for five years.

    The Fight League has had a successful run across four seasons of stadium events and an MMA reality show with a focus on developing world-class Indian fighters and giving them a platform to showcase their skills.
    The plan is to bring fans closer to the action and to this effect, the league will be produced in High Definition with a significant upgrade in the camera setup. Innovations will include a super slow motion high definition camera that will vividly capture the fights and bring action replays to life.

    SFL chairman Raj Kundra said, ?We are delighted to partner with Nimbus Sport to produce the live feed of the Super Fight League (SFL). Best-in-class television production is key to growing a sport and the proven international expertise of Nimbus Sport was the clincher. We can?t wait to bring to our fans some of the biggest MMA stars in an innovative, slickly produced new season.?

    Nimbus Sport COO Sunil Manocha said, "Our legacy of producing top-notch live feeds for sports events continues with the signing of this new deal and the SFL is a worthy addition to our bouquet. Through the commitment of its organizers, SFL has quickly established itself as the pre-eminent pro Fight League in India. We are thrilled to have the opportunity to present this action packed property in a manner that befits the best global standards of production for the sport."

Subscribe to