Mumbai: Social Beat, a leading digital marketing agency in India has been assigned the digital mandate of Khazana Jewellery, an organised jewellery retail house based in South India.

The agency’s scope will encompass digital strategy and planning to drive revenue growth by targeting the right audience and scaling its online presence. The mandate was won after a closely contested multi-agency pitch.

Social Beat will assist in executing creative campaigns to boost Khazana Jewellery’s online engagement, amplify brand awareness and overall media strategy to scale their brand presence and performance through Google & Meta campaigns as well as showcase their jewellery collections through creative videos.

Social Beat co-founder Vikas Chawla said “We are excited to be associating with one of South India’s finest brands. Khazana Jewellery has always been at the forefront of bringing out new and trendy designs, we found a complete vision match as digital brand-building partners. Our mandate is to drive revenue growth through digital efforts by targeting the right audience and scaling Khazana Jewellery’s digital presence. We will be bringing out refreshing content aimed to strengthen the Khazana Jewellery brand.”

Khazana Jewellery managing director Kishore Kumar Jain said “We are delighted to join forces with the dynamic team at Social Beat to lead our digital mandate. This partnership will help us in yet another exciting journey of meaningfully engaging with our consumers. Social Beat team with their nuanced understanding of the digital landscape, will fuel our vision to be one of India’s leading and most loved jewellery brands.”